Jane Iredale is the president and founder of Iredale Mineral Cosmetics, Ltd., parent company of jane iredale – The Skin Care Makeup®. Jane introduced her unique skin care makeup line in May of 1994. It was the first full makeup line on the market to offer not only colour enhancement but also benefits to the skin. The products are based on micronized minerals and are made without fillers and binders (such as talc and mineral oil) and without chemical dyes or preservatives. As a result, Jane was the first to supply the aesthetics industry with a full-line of makeup based on minerals and the first to see the potential of offering physicians a makeup that was good for the skin.
Before she formed her cosmetics company, Jane Iredale's background had been in film, theatre and television. She started as a casting director working in television commercials with models like Lauren Hutton, Jaclyn Smith and Cybill Shepherd and then in film and television with actresses like Susan Sarandon, Glenn Close and Sarah Jessica Parker.
She then formed her own production company and produced over fifty programs for PBS and HBO.
When she moved from film to theatre she was nominated for a Tony Award for the Broadway musical Wind in the Willows, the show which brought fame to Vicki Lewis and Nathan Lane.
Throughout her career, she has worked with the best makeup artists in the field. She has seen at first hand that true makeup artistry comes not from trying to make a face conform to the latest fashion trends, but from enhancing the wearer's natural beauty and, as a result, allowing her personality to shine.
Her experience in working with women whose careers depended on a clear complexion has allowed her to see how skin disorders and sensitivities not only threaten careers but can also destroy self-confidence. This is what led her to develop a makeup line with the influence of world-renowned plastic surgeons and dermatologists that could contribute to the lives of women by aiding the health of the skin.
jane iredale remains true to its original mission of bringing women a makeup that enhances the health of the skin. From its base as the leading mineral cosmetics company in North America, jane iredale has expanded into more than 45 countries.